Consultation on sugar labelling

24 July 2018

The public is being asked for ideas on how to improve sugar labelling on food.

The Australia and New Zealand Ministerial Forum on Food Regulation is calling for submissions on the matter. 

Food Safety Minister, Damien O’Connor says effective labelling can help to improve the health and wellbeing of New Zealanders so it’s important it is done right.  

“People want to know how much sugar is in our food and how we can consume less, so we want to hear what they think would improve sugar labels on packaged food and drinks,” he says.

Mr O’Connor says, “We want food labels to provide clear, contextual information about sugars to allow consumers to make informed choices in support of the dietary guidelines.”

He says the consultation will canvass options for improved labelling including:

  • Education on how to read and interpret labels
  • Pictures such as teaspoons to convey the amount of sugar
  • Advisory labels for foods high in added sugars. 

The consultation runs until 19 September 2018 and a preferred option will be provided to the next Forum later this year. Find out more here.